Presentr

Captured an interactive public-speaking experience to have at the reach of your hands; for those who want to feel confident and improve their presentation skills.

Project

Presentr is a public speaking mobile coaching app that replicates the experience of having a coach by your side at all times. You can practice, assess and learn with Presentr just like you would if you were working one-on-one with a coach.

My contribution

Branded the redesign of the company and app, designed UI and UX flows for the app. In order to better understand how public speaking coaches, transform their client's minds and throught-process on how to approach speaking in public; I had to experience myself. Which I sat in a few sessions to observe their methods, and tips to help be analysis solutions to implement those methods into the app.

CLIENT
Presentr

ROLE
Lead Product Designer

TEAM
1 Product Manager/CTO
1 Lead Developer
1 iOS Dev
1 QA Specialist
2 Public Speaking Coaches

Why does many people need public speaking lessons to improve?

The fear of public speaking diminishes presentation skills by causing self-doubt, anxiety, and loss of focus, leading to verbal stumbling and a lack of coherence. Research can explore the correlation between fear and presentation performance, providing insights to develop interventions for reducing fear and improving presentation delivery.

Understanding the users

Target Audience
With Presentr, companies can provide their teams with a comprehensive platform that offers tailored resources, interactive exercises, and personalized feedback to improve public speaking skills. By utilizing this app, team members can practice and refine their presentation techniques, develop a stronger stage presence, and effectively engage with their audience. Presentr aims to empower individuals by addressing common fears and insecurities associated with public speaking, ultimately enabling them to deliver impactful and compelling presentations. By instilling confidence and equipping users with the necessary tools and guidance, Presentr helps teams excel in communication, fostering professional growth and success in various business settings.

What's the common public speaking worries?

73% of the population struggles with a fear of public speaking to a certain degree. Here are some reasons people are afraid of public speaking. For users interested in improving their public speaking skills and feel more confident speaking in front of a crowd.

  • Being judged
  • Being criticized right then and there by someone in the audience
  • Forgetting what to say
  • Freezing (deer in a headlight)
Research

Users public speaking sessions
During my duration at Presentr, we were working in a co-working environment, in which there was access to many people from different types of companies. We conducted free public speaking sessions, coached by both of the founders (a public speaking coach). The Project Manager and I observed and gathered feedback from the sessions. Ideate how to capture and digitize a public speaking session into an app.

Improving the score indicators
Originally the score indicator was visually a white dot within the score range that fluctuates based on the user’s performance. After a user tester session, multiple testers were asking where they landed on the range. It was clear that the UI of the score indicator was not visually strong enough for the testers to notice their results. Based on the feedback, I made the score indicator taller and change the color to black, to it can be more noticeable.

Heat map
Used heat map analysis to see where real users were on the screens, and where they were clicking/interacting. Which helps guide us to adjust the UX for confused users.

User's content preparation challenge

Freezing during a presentation
: Users were unsure what to talk when they were presenting, as a freestyle presentation (when they can talk about anything).

Solution
: Added a feature where users can pick a general topic to talk about for their presentation. Added an outline of the topic's talking points to prep the user beforehand. The talking points will appear during the presentation. So they can focis on the performance of their presentation to improve on their public speaking skills, rather than worrying about the content.

A dynamic public speaking app designed to meet the needs of every speaker

What is Presentr?
This platform helps users improve on their public speaking with helpful tips and fluid key public speaking components that notifies the users in real-time during the main app feature, live app presentation. Also, there are fun interactive mini-games so the user can focus on individual public speaking components to improve on, such as speed, tone, pace, and reducing filler words.

Goal:
This app will make them feel more confident when presenting in real-life.

Product lifecycle:
Record your presentation, so the app can assess your baseline
Review your score and tips
Practice, practice, practice!
Continue to improve with mini games
Record your presentation with your new adjusted skills and tips
Feel more confident and present in real-life.

Design systems & branding

Colors
The original logo and branding had a dark gem color, which aged the overall branding style. Which also projects an overall strict seriousness to the branding. Especially since most people have a fear of public speaking; the co-founders really wanted the rebranding to be welcoming and inviting. Produced a more receptive and friendly color palette.

Logo mockups
The original logo's graphic was of a person jumping, which does not relate to public speaking. I explored with relatable graphic elements that can symbolize public speaking or the act of presenting. Designed with the idea of implementing microphones, a podium, and a person talking. Also while keeping in mind if the logo can stand strong and simple enough to be a sized down icon.

Final logo
The final redesigned logo is the word "Presentr", with a person in the "P" of "Presentr". The person's head is the hole of the "P" and the base of the P's curve is supposed to be a podium, with a tiny microphone popping out.

Optimizing user's initial baseline flow

Problem
The assessment flow is to help gauge the user’s public speaking baseline, to know where they stand within the ideal speaking range. To help them understand which aspects they need to improve on. The assessment is only for first time users of the app, when they first sign in. Within the original assessment flow users felt stuck, they didn’t know what’s the purpose of the assessment. What does the baseline consist of, even though the instructions were on the intro screen; users were still confused. After the users completed the assessment flow, they were forced to read a blog article, which is a section of the app, in order access the main features of the app.

Solution
Clarifying the assessmentMade changes to clarify any confusion with the assessment flow, so users have a proper onboarding and assessment. Added a welcome video prior to the video, and I simplified the intro screen text and added an outline/breakdown of the assessment flow so users know what to expect during this flow, and why is it important. Previously, users felt stuck when they were in the flow, they did know where they were within the flow and how much more till they completed it. To solve this, I added a progress bar that’s at the top of each screen within the assessment flow. That way they can see exactly which section of the flow they are on. In the original flow, users were forced to open a blog article before entering the main app features. Wanted to give them an option to explore the app, although since this would be their first time using the app, added an app guide (only for the first time use).

Design specs

Flows
Developed user flow charts for the development team. So they can see the app overall and multiple user scenarios.

Design specs
When handing off assets and dimensions to the dev team, I had to make sure that they had all the proper and approved specs. That way the approved designs and flows were translated correctly.

Mobile app

Present
If users don’t have a presentation prepared, they can freestyle a presentation in the app. We gave them an option to pick a topic to talk about as a guided experience, also they can activate or deactivate real-time feedback during their recording.

Scores
Scores page for all your recordings and the detailed breakdown. Also tips and descriptions of the breakdown scores, so users can understand how their recording was scored and where they need to focus on improving.

Mini games
Mini games to help you improve by focusing on certain public speaking skills, such as volume, pace, and filler words.

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